Calculator How It Works Features FAQ Download Plugin

Show Every Prospect the Real Cost of Poor Rankings

See how much revenue your current rankings may be leaving behind. A free, white-labeled SEO calculator with transparent math and 7 industry CTR curves.

Free WordPress plugin Gutenberg block + Shortcode White-labeled widget
Calculator results showing revenue leak with tri-state projections
WordPress Plugin
New — v1.0 WordPress 6.0+ PHP 7.4+
Interactive Calculator

Calculate Your Revenue Leak

Enter your numbers below. All results visible instantly — no email required.

Keyword Data
searches / month
Monthly searches for your main non-branded service keyword.
Current Ranking
position (4–100)
Positions 1–3 already capture significant traffic.
Revenue Assumptions
$ lifetime value
Average revenue a customer brings over their lifetime.
Business Conversion Data
% (visitors who become leads)
Industry average ~2.9%.
% (leads your sales team converts)
Percentage of leads your sales team converts.
📈

Enter your business numbers

to calculate your estimated revenue opportunity.

Step 1: Volume, position and LTV inputs
Step 1: Enter volume, position & LTV
Step 2: Conversion rate and advanced CTR curve selector
Step 2: 7 industry CTR curves
Full results with tri-state projection
Results: Tri-state scenarios
Mobile view of calculator results
Mobile: Fully responsive
How It Works

Three Steps to Quantify the Revenue Leak

No account creation. No email gate. Just transparent math.

1

Enter Your Numbers

Your keyword, current ranking position, customer lifetime value, and conversion rates.

2

Choose a CTR Model

Select from 7 industry-specific click-through-rate curves or enter custom values.

3

Review & Share

See your estimated revenue opportunity, export as PDF, or share via link.

Plugin Features

Built to Sell SEO Services

Every feature is designed to help agencies close more deals.

👓

White-Label Customization

Your agency name, logo, and brand colors. The calculator interface is fully white-labeled. The free license requires one separate attribution link somewhere on your website.

📝

Transparent Calculations

Every constant is disclosed. Every assumption labeled. Conservative by default — biases toward under-promising.

🃏

7 Industry CTR Models

Standard Commercial, Informational/AIO, High-Intent, Ecommerce, Local Service, B2B SaaS, Legal — plus manual override.

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PDF & Shareable Reports

One-click PDF generation and shareable URL with parameter encoding. Send prospects their personalized leak report.

🔒

WordPress Lead Storage

All lead data stays in your WordPress database. Route to database, email, or webhook. No third-party servers.

Gutenberg + Shortcode

Embed via Gutenberg block or [linkcheck_roi_calculator] shortcode. Works with any WordPress theme. CLS=0 performance.

Transparent Math

No Black Box. See How It Works.

Every constant is disclosed. Every assumption labeled. Skeptics welcome.

⚙ Simple Calculation Overview

1. Current traffic = Volume × 0.15 × CTR(your position)
2. Top-3 traffic = Avg CTR(top-3) × Volume × 0.15
3. Traffic gap = Top-3 traffic − Current traffic
4. Revenue leak = Traffic gap × Conversion rate × Close rate × 0.90 × LTV

Key assumptions: Qualified traffic factor (0.15), cannibalization discount (0.90), 24-month linear projection. All scenarios use the same inputs but different multipliers.

📈 Example Walkthrough

Search volume5,000/month
Position#11 (2.9% CTR)
Current traffic22 visits/month
Top-3 traffic113 visits/month
Traffic gap91 visits/month
Revenue leak (standard)$1,377/month

Results vary based on your inputs and the selected CTR model.

⚙ Locked Constants

Qualified Traffic Factor (Q)0.15
Cannibalization Discount (K)0.90
Conservative Multiplier0.75×
Optimistic Multiplier1.25×
Projection Period24 months (linear)

Conservative internal assumptions. The 24-month figure is cumulative linear — not compounding.

📈 Full Formula Chain

1. T_current = V × Q × CTR(P)
2. T_target = Avg(CTR(1), CTR(2), CTR(3)) × V × Q
3. ΔT = T_target − T_current
4. ΔLeads = ΔT × C_site
5. ΔSales = ΔLeads × C_sales × K
6. Leak_monthly = ΔSales × LTV × Scenario
7. Leak_24mo = Leak_monthly × 24

V = Volume • Q = 0.15 • P = Position • C_site = Conv. Rate • C_sales = Close Rate • K = 0.90

FAQ

Common Questions

Everything you need to know before downloading.

It translates poor search rankings into a dollar figure. Enter your keyword's monthly volume, your current position, and customer LTV — the calculator shows the 24-month revenue you're leaving on the table by not ranking in the top 3.
Yes. The plugin is free to download and use, with no trial period or feature gating. The only requirement is a do-follow backlink to linkcheck.app on the site where it's installed — a fair exchange for a free, white-label-ready tool.
Never. All lead data stays entirely in your WordPress database. linkcheck.app never receives, stores, or touches your leads. You can route them to email or a webhook, but that's your choice — not ours.
The widget interface is fully white-labeled — there is no linkcheck.app branding on the public-facing calculator. The only linkcheck.app branding appears in your WordPress admin dashboard. The free license requires one separate attribution link somewhere on your website.
WordPress 6.0+, PHP 7.4+. Works with any WordPress theme. Embed via Gutenberg block, [linkcheck_roi_calculator] shortcode, or direct PHP include.

Get the Free WordPress Plugin

Embed the calculator on your agency site in minutes. Shortcode, Gutenberg block, or direct PHP include.

Requires WordPress 6.0+ • PHP 7.4+ • Free license with attribution link to linkcheck.app

Calculate Revenue Leak Download Plugin